Executive Director, ULI-Greenprint Center for Building Performance
As Executive Director, Helen Gurfel is responsible for the overall management and executive leadership of ULI-Greenprint Center for Building Performance and the implementation of its work program. In addition, she will direct the production of the center’s annual Greenprint Performance Report™ as well as other associated research and work products. Prior to ULI, Gurfel was a director of GE Capital Real Estate’s global sustainability group. During her time at GE Capital Real Estate, Gurfel spearheaded a number of initiatives, including the development of sustainability programs for GE’s portfolios in France, Canada, and the United Kingdom; leading a rooftop solar program to deploy solar installations across properties in North America and the United Kingdom; incorporating innovative technologies into GE-owned properties; strengthening public-private partnerships in order to promote sustainability; and most recently developing a global strategy to measure energy consumption, cost, and emissions across GE’s portfolio. During her time at GE, she was also a member of the GE Capital Real Estate’s global valuation team and GE Energy Financial Services’ portfolio management team. Prior to her work at GE, she attended the Wharton School and the Lauder Institute at the University of Pennsylvania. Prior to graduate school, she conducted strategic consulting and system integration work for PricewaterhouseCoopers. She also holds a B.S. in chemical engineering from Columbia University.